Exploring Taylor Swift’s Influence: UP to Offer Special Course

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In an exciting development for students at the University of the Philippines (UP), a special course centered around the renowned American pop singer, Taylor Swift, will be offered at the College of Mass Communication (CMC). This course, slated for the second semester of the academic year 2023-2024, will be available to students pursuing a Bachelor of Arts in Broadcast Media Arts and Studies, and will be taught by esteemed CMC professor, Cherish Brillon.

The announcement made by UP-CMC on Thursday revealed that the Department of Broadcast Communication will be introducing a Special Topics in Broadcasting class specifically focused on Taylor Swift. Under the guidance of Dr. Cherish Brillon, students will have the opportunity to delve into the multifaceted world of this pop sensation.

The “Swiftie” course aims to explore the rise of Taylor Swift as a prominent celebrity and how her music can serve as a lens to understand the complex relationship between the media and various societal aspects, such as class, politics, gender, and race. By examining Swift’s career and body of work, students will gain valuable insights into the influence of popular culture on these important topics.

It is worth noting that this trend of offering courses inspired by Taylor Swift is not limited to the University of the Philippines. Prestigious American universities such as Harvard University, Stanford University, and New York University have also recognized the cultural significance of Swift’s impact and have integrated her work into their academic programs.

By exploring Taylor Swift’s journey from a young country music prodigy to a global pop icon, students will have the opportunity to analyze the ways in which the media shapes and is shaped by the world around us. This course will provide a unique perspective on the intersection of music, media, and society, allowing students to critically examine the influence of popular figures like Taylor Swift on our collective consciousness.

Through interactive discussions, engaging lectures, and thought-provoking assignments, students will be encouraged to think critically and develop a deeper understanding of the role of media in shaping our perceptions and attitudes. By contextualizing the subject matter to an international audience, the course will draw upon local laws, customs, and cultural nuances to provide a comprehensive understanding of the topics at hand.

The inclusion of this course in the curriculum of the College of Mass Communication at the University of the Philippines demonstrates the institution’s commitment to offering diverse and relevant educational opportunities to its students. By embracing the influence of popular culture icons like Taylor Swift, UP-CMC is equipping its students with the tools to navigate and understand the ever-evolving media landscape.

In conclusion, the introduction of a special course on Taylor Swift at the University of the Philippines highlights the global impact of this influential pop singer. By examining her career and music, students will gain a deeper understanding of the intricate relationship between media, culture, and society. This course serves as a testament to the University of the Philippines’ dedication to providing its students with a comprehensive and relevant education that reflects the dynamic nature of the world we live in.

Source: The Manila Times

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